Michal Avitzur - mikela

MIKELA is a new brand based in Tel Aviv, founded by Michal Avitzur, which reflects the founder’s point of view and her own way of life. MIKELA combines the comfort of an e-commerce website with the luxury of a private studio open by invitation only. The boutique’s collections are imported mainly from Italy which is the ultimate symbol of quality. It will be defined by a high end, distinctive touch led by the designers and brands. Moreover, characterized by extra attention to quality materials, ergonomics and comfort with a day-to-night urban style, sophisticated and unique, minimalist feel and gentle color pallets.